VFW Show

At Vancouver Fashion Week (VFW) in collaboration with Kids Fashion Week and Global Fashion Collective, I worked backstage and runway as a Social Media & Marketing Practicum Student, capturing short-form video content in real time during the Fall/Winter shows. I focused on documenting key moments—from rehearsals, to behind-the-scenes preparations, to live runway highlights—creating dynamic, on-the-spot visuals designed for immediate social media use. Working in a fast-paced show environment, I adapted quickly to lighting, timing, and movement to ensure content remained engaging and on-brand. This experience strengthened my ability to capture authentic fashion moments as they happen while contributing to a cohesive and visually compelling event presence online.